JS Group being a major sponsor for Karachi Biennale 2017, recently inaugurated two art reels as part of the ‘REEL ON HAI’ initiative to help connect contemporary art to the city and its people. The Reel on Hai art project transforms a hundred cable reels into works of art by local and International artist, designers and architects and will be placed all over the city of Karachi.
The installation of two of these reels took place at Safari Park Karachi and more similar initiatives shall continue throughout the year.
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